Hate crimes have increased 300% towards Sikhs in the last year alone. We all need to be alert and more importantly to show America who we are. Read below to find the best way to change someone from saying, “I think Sikh is atype of bird” to saying, “I’m impressed and want to have Sikh friends in my neighborhood.”
We want to share some great research that has been done by The National Sikh Campaign which helps us spread a positive image of the Sikh community. Read more here
The take-aways from that research is that US citizens repond best to messages that connect Sikhi with core Amerian values and the American story
|